Devo American Idol and Mcdonalds Who Must Whip It
What do you get when you mix in a 1980’s New Wave Band, American Idol Marketing Executives and McDonald’s Happy Meal?
If you said a ” Mac Whip It“, there might be a job for you in marketing some day, but it appears it is a case for a MAC Lawsuit.
The New Wave 1980’s group DEVO recently filed a lawsuit against McDonald’s over their new happy meal toy.
Included in the new Happy Meals were American Idol-themed toy representing different music genres McDonald’s had issued “New Wave Nigel,” a toy figure sporting a red cap that looks like an inverted flowerpot, similar to what Devo had dubbed “energy domes” in the 1980s and wore in their “Whip It” video.
“Well now isn’t that special!” as the SNL Church Lady of the same genre decade would have said!!
Sorry for that nostalgia break but back to the story:
Devo bassist Gerald Casale said, “This New Wave Nigel doll that they’ve created is just a complete Devo rip-off, and the red hat is exactly the red hat that I designed, and it’s copyrighted and trademarked.”
From the picture to the right, it actually gives them props. If you have ever seen a DEVO video it would be hard to tell the little plastic guy for the real plastic guys!
Sorry this is just to funny, But in all Honesty the DEVO guys do have an issue if it is trademarked, copyrighted, dipped in a sealed mayonnaise jar and all legal and Shitzitzs. Give Devo it’s due. We haven’t heard from them since what 1985?
Come on Hamburgerler and Mayor MacCheese get with Simon Fuller and Simon Cowell and fork over some Extra Cheese and Fries to the Devo boys!!!!
Ok More on the Real Story after the JUMP:
In April the fast food chain released a series of American Idol Happy Meal toys in the US based on a range of music genres, including Disco Dave, Country Clay, Rockin’ Riley and Soulful Selma.
Devo’s complaint relates to New Wave Nigel, a toy kitted out in an orange jumpsuit, pink shades, and Devo’s “energy dome” hat.
The band also allege that the toy plays a “Devo-esque song”.
Bass player Gerald Casale said the band were taking legal action against McDonald’s for using their copyrighted hat without permission.
“We are in the midst of suing them,” Casale told AAP.
“This New Wave Nigel doll that they’ve created is just a complete Devo rip-off and the red hat is exactly the red hat that I designed, and it’s copyrighted and trademarked.
“They didn’t ask us anything. Plus, we don’t like McDonald’s, and we don’t like American Idol, so we’re doubly offended.”
Comment was being sought from McDonald’s.
Devo, who formed in Akron, Ohio, in 1974, are famous for their 1980 hit Whip It, and are credited with helping to usher in the synth pop sound of the 1980s.
The name Devo comes from “de-evolution” - the idea that instead of evolving, mankind has actually regressed.
Casale said it was ironic the world’s largest fast food chain should appropriate the image of a band known for taking aim at the dysfunction and herd mentality of American society.
“The very same people that wanted nothing to do with Devo and looked down on Devo and condescended (to) Devo… enough time’s gone by that they go, ‘Hey, you know those guys are synonymous with what was new about New Wave,”‘ he said.
“‘So if we’re going to do New Wave Nigel what do people recognize iconically better than Devo and the red hat?”‘
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